ALTRUISM
IS ABOUT
YOUR
MOTIVE
AND
SELF-SACRIFICE
ACTION:
ACTION:
SELF-INTEREST MOTIVE
& NO SELF-SACRIFICE
ALTRUISTIC MOTIVE
& SELF-SACRIFICE
PEAR VALUES PERSONAL ACHIEVEMENTS AND MATERIAL WEALTH (MOTIVE) SO HE CREATES A BUSINESS TO HELP RETURN LOST WALLETS TO THEIR OWNERS. HE CHARGES A FEE FOR THE SERVICE AND MAY FEEL ENTITLED TO THE CASH THAT "FALLS" OUT OF THE WALLETS. PEAR GETS VOLUNTEERS TO RUN HIS BUSINESS, WHICH ALLOWS HIM TO AVOID SACRIFICING ANY OF HIS OWN RESOURCES.
APPLE VALUES BENEVOLENCE AND COMPASSION (MOTIVE) SO SHE CREATES A PROGRAM TO HELP RETURN LOST WALLETS TO THEIR OWNERS. SHE COMPLETES THIS SERVICE FREE OF CHARGE AND ANONYMOUSLY. HAS NO EXPECTATiON OF REWARD OR RECOGNITION. APPLE SACRIFICES HER LIMITED TIME AND RESOURCES TO RUN THIS PROGRAM.
